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Building the AI Assistant We Actually Wanted

The core of Strety is EOS (the Entrepreneurial Operating System). It’s the “why” we built Strety in the first place, and it’s the vision that drives us forward. 

And to my mind, so much of the good stuff about running on EOS is the human element: using your mind to dig deep on the tough stuff, strategize, and make the hard (and sometimes risky) calls that AI just isn’t built for.

At the same time, we’re software builders who love to innovate. We use AI ourselves — a lot (but no vibe-coding here!). We’ve been excited to explore the possibilities around building AI into Strety, but the last thing we wanted to do was build another chat  or a wrapper and call it a day. To us, that doesn’t get to the heart of the value AI can provide for your EOS implementation.

We’ve “sprinkled” AI into the product before where it made sense — helping you create great starts to your Rocks, Scorecards, and Agendas with context-smart AI suggestions. But there was one obvious place where people have been calling out for AI, a tool that sits at the core of EOS (and Strety): Level 10 meetings.

The Noise Around AI

Over the past year, AI has found its way into almost every meeting tool on the planet. Record it. Transcribe it. Summarize it. Ask it questions afterward. The expectation has suddenly become: if you have meetings, you must have AI layered on top.

We’ve already been building AI into Strety in thoughtful ways, so this wasn’t about whether we believe in it or not. It was about being careful with it. When customers started asking about meeting transcription, I kept coming back to a simple question: what problem are we actually solving?

Transcripts are interesting. They feel comprehensive. But most of the time, they become long blocks of text that no one revisits in a meaningful way. They document the conversation without necessarily improving execution. And to me, EOS is all about driving traction through execution. It wasn’t clear where a library of transcripts sat in that equation.

If AI was going to live inside meetings in Strety, it needed to strengthen how teams run EOS.

What AI Is Actually Good For

The more we discussed it internally, the clearer something became. The real opportunity was in removing friction and providing insights that are hard to come by when you’re the one deep in the meeting.  

In a typical L10, someone plays the Scribe. They’re updating To-Dos, managing Issues, capturing notes, trying to keep the tool clean while also participating in the discussion. It’s necessary work, but it pulls that person slightly out of the room. They’re half in the conversation, half in administration.

That’s where AI felt useful — as support in the background. Catch the To-Dos that were discussed but never entered. Help capture the actual solution that came out of IDS so six months from now the team can see what they decided and why. 

Plus, an AI assistant could serve as a third party observer to help you reflect back how the meeting actually went, whether you dug to root cause or stayed at the surface, whether the energy felt decisive or hesitant.  These are the kinds of real insights that are key for EOS teams wanting to get better — which is pretty much every team running on EOS I know.

None of that support replaces leadership or the need for human energy. It helps reduce admin and hold up a mirror to your team’s discipline.

Why This Matters

EOS maturity is about mastering the tools, and meetings are the heartbeat of that. A well-run L10 compounds momentum every single week. The power of the L10 Meeting is why it’s my personal favorite EOS tool, and why we had to be thoughtful about how and why we added AI.

By digging deeper than transcripts, we build the AI tool we actually wanted — and one we think our customers want too, since we’re all operators on this entrepreneurial journey together. 

Something that generated a lot of information no one would read? Not for us. A meeting companion that would remove friction, admin work, and second-guessing? That’s the assistant we wanted. 

For us, that feels aligned with what AI should be doing in the first place.

How the Strety AI Assistant Works

The AI Assistant inside Strety Agendas records your meeting and works in the background to strengthen execution. It suggests missed To-Dos. In L10 meetings, it captures real IDS solutions. It delivers a narrative recap that helps you see patterns over time in how your team thinks and decides.

Here’s what the AI assistant does:

It records your meeting (L10, quarterly, whatever you’re running) and then works in the background to strengthen your execution discipline.

We have different templates for your different meetings so you can have the right output depending on what your discussion is on. But here’s how it works for the classic Level 10 Meeting.

First, it suggests To-Dos that were discussed but never captured.
If someone says, “I’ll look into that,” and no one drops it into the To-Do list, it catches it. Accountability doesn’t slip through the cracks.

Second, it enhances your Issues list.
When you IDS, we capture and store the actual solution that came out of it. Over time, that becomes a living archive of decisions. You can go back and see: What did we actually decide? What worked? What didn’t? That’s institutional memory that teams either don’t build or spend too much time painstakingly documenting.

Third, and most excitingly, it delivers a meeting recap that drives your implementation forward.
Not just random-feeling bullet points, but a narrative providing amazing context.  How strong was your IDS? Did you actually identify the root cause or stay at the surface? What was the sentiment of the room? Were you decisive? Avoidant? Energized? Flat?

Over time, these summaries will unearth something powerful:

  • You see patterns in your leadership team.
  • You see which issues resurface
  • You see whether you truly solve things or just talk about them.
  • You build a record of how your company thinks and decides.

And that’s massive for you, for me, for everyone.  

Better Meetings, Better Implementation

To me, meetings are not just one tool part of the Traction component of EOS, they are the core of running EOS well. Well-run meetings can make or break an entire EOS implementation and roll out.  

We designed our AI assistant to unobtrusively push you towards running great meetings every time. We want you to achieve All 10s. And isn’t that what AI is all about when implemented correctly? Helping us humans make more progress with less friction.

We’re excited to get this in your hands. And we’re just getting started on what AI in Strety can do for your EOS implementation. 

For a full breakdown of the tool and more information about the (very) tight security precautions we’ve layered into it, check out the Strety AI Assistant for Agendas Help Doc.

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